By alexandreFinance

Press release: Support your local shops this Small Business Saturday

Press release: Support your local shops this Small Business Saturday

Small Business Saturday is an annual event that encourages people to support their local businesses and promote small-scale entrepreneurship. This year, it falls on November 27th, and it provides a fantastic opportunity for individuals to discover unique products, receive personalized service, and contribute to their community’s economic growth. By choosing to shop local, consumers can make a significant impact on small businesses that have been heavily impacted by the COVID-19 pandemic.

Why supporting local shops matters

Local businesses are the backbone of our communities. They provide employment opportunities, help build vibrant neighborhoods, and often contribute to local charities and causes. By supporting local shops, we help keep money circulating within our communities, fostering economic growth and prosperity.

In addition, local businesses offer products and services that are distinctive and often crafted with care. Shopping at these establishments allows consumers to find one-of-a-kind items that cannot be replicated by mass-produced goods. Furthermore, local businesses generally provide more personalized and attentive customer service, creating a delightful shopping experience for their customers.

Finally, by shopping local, we can reduce our carbon footprint. Local businesses often source their products locally, minimizing transportation distances and decreasing pollution. Supporting local shops aligns with sustainable practices and contributes to a healthier environment for everyone.

Tips for supporting local businesses on Small Business Saturday

Small Business Saturday presents an excellent opportunity to explore and engage with local businesses. Here are some tips to make the most of this day:

1. Research local businesses in your area and identify those that align with your interests or needs.
2. Spread the word about Small Business Saturday on social media platforms to raise awareness and encourage others to participate.
3. Consider purchasing gift cards from local businesses to use later or give as presents to family and friends.
4. Make a conscious effort to shop at small businesses throughout the year, not just on Small Business Saturday.
5. Leave positive reviews online for your favorite local businesses to help attract new customers.
6. Engage with local businesses on social media by liking, sharing, and commenting on their posts.
7. Attend local events or markets organized by small businesses to discover new products and connect with entrepreneurs.

The impact of Small Business Saturday

Small Business Saturday has a significant impact on local economies. According to a survey conducted by American Express, in 2020, an estimated 88 million consumers reported shopping at small businesses on Small Business Saturday, resulting in approximately $19.6 billion in reported spending.

Furthermore, Small Business Saturday generates invaluable exposure and publicity for local shops, often leading to increased foot traffic and repeat customers throughout the year. By participating in this annual event, small businesses can showcase their unique offerings and demonstrate their value to the community.

By supporting our local shops on Small Business Saturday, we can contribute to the ongoing success and development of our communities, while also enjoying the many benefits that come with shopping local.

Small Business Saturday is an important day to celebrate and support the small businesses that make our communities thrive. By choosing to shop locally, we can make a significant impact on the economy, enjoy unique products and exceptional service, and contribute to a sustainable future. Let’s come together on November 27th to show our love for local businesses.